CHARTER MARKETING
MAKING YOUR YACHT TRULY UNIQUE
The people at Blue-Trend have a longstanding experience with YACHT CHARTER, organizing charters for our own clients, inspecting charter yachts on a regular basis and at various charter shows, getting to know yacht captains and crews, testing yacht chefs and service onboard…
Thanks to our in-depth knowledge of the Charter Industry, we have the expertise to define the best positioning strategy and the appropriate communication for a Yacht to meet her Market.
In the same way we know how to make a yacht charter a unique experience, we know how to present a Yacht as truly Unique, by enhancing her intrinsic qualities, motivating her captain and crew to give their best and achieve a successful charter operation for the benefit of our Yacht Owners.
Established in 1997, Blue-Trend is a member of MYBA The Worldwide Yachting Association, an internationally renowned professional organization founded in 1984 whose rules of conduct focus on achieving the highest ethical and technical standards for the Yachting Industry.
Blue-Trend also has a large international network of bona-fide co-operating charter brokers and of other professional key players in the Industry.